Public
Relations

Rooted media relationships are at the core of the Be Influential team. From feature stories to product placements, our team secures compelling storytelling opportunities for your brand.

Building a reputation as an expert in your field has never been more important for emerging brands. Our team finds opportunities to enhance your brand through radio, podcasts, TV appearances, and speaking engagements.

Media monitoring reports are provided each quarter to understand the health of your public relations campaigns. These reports include published articles, unique monthly visitors targeted through press exposure, journalist reach, and social media shares for each article.

Brand Partnerships

The power of strategic brand partnerships has been proven to boost a brand's visibility and business for companies of any size, across all industries. Co-marketing and cross-promotion collaborations are a cost-effective and mutually beneficial way to allow consumers to discover your brand, broaden your target audience and ultimately drive revenue. Partnership marketing allows like-minded companies to come together and create meaningful experiences with each brand bringing forth their own vision and unique set of strengths.

The Be Influential Team communicates daily with mission-aligned businesses in various industries. We are tapped into the interests and behaviors of consumers and have a deep understanding of social media trends. By allowing us to develop a robust brand partnership strategy on behalf of your brand, the possibilities are quite endless. We work side by side with you to expand your brand digitally across social media, influencer marketing and email campaigns to plant your company's name into the mind of consumers loyal to like-minded businesses.

Influencer Marketing

Influencer marketing is stronger than ever, but understanding the impact on your business has never been more difficult. Be Influential helps their clients cut through the noise by building a clear marketing strategy built on your business needs, accompanied by robust reporting software that aids us in helping understand the effect of influencer marketing on your brand. 

With a database of over 5 million influencers, Be Influential identifies influencers that appeal to your target demographic to boost brand awareness while symbiotically strengthening your influencer partners’ brand. 

We build targeted influencer lists that will help promote and amplify your brand’s messaging, gain followers, and create a library of beautiful content to be used for various marketing strategies like email, social media, and Facebook and Instagram Ads.

When selecting influencers for campaigns, we will work closely with your brand to determine what kind of creator is best for the campaign, objectives and budget. Once your creators are chosen, Be Influential will reach out, negotiate pricing/gifting and write up clear contracts to be carried out by the creator at the time or before payment is made.

Social Media
Strategy & Support

Engagement through Instagram, Facebook, and Twitter builds your brand's community and gives you the ability to communicate directly with customers and build a relationship with the media. Be Influential builds social media following by attracting relevant followers, engaging with quality content, and retargeting to increase conversions.

Social integration is important in all media campaigns. Be Influential posts all earned media across your social channels tagging both the journalist and the publication or source. This helps create an ongoing relationship between the media and your brand. It also builds trust in your brand from potential customers.